Having realised the potential in AI and digital assistants for smart homes, large tech companies such as Amazon, Google, Apple, Samsung, and Microsoft are making investment moves in these technologies, according to a new report from Navigant Research. The report titles “Digital Assistants and AI in the Home” evaluates what are the main drivers when it comes to smart home market, barriers and tech trends that are related to Artificial Intelligence, including the major players, digital assistants and the role played in this technology ecosystem.
One of the strategies companies like Google and Amazon are taking into account is making use of the current AI technologies that are used widely like automating tasks, identifying human trends and power human-like assistants to make life more convenient and efficient. This is probably also the reason why Amazon and Google are slashing prices for their smart speakers during this holiday season since people who are already using smart speakers will most likely be more acceptable and will purchase other smart home devices.
According to recent comScore report, the number of households in the US that possess a smart speaker has increased from 8.1% in June to 11% in October.